MBM Overview
Protocom's Message Broadcast Manager (MBM) enables delivery of customised SMS and MMS messages to a pre-defined recipient list. The MBM system facilitates campaign scheduling and message rate throttling.
MBM is the ideal solution for Mobile Operators and Content/Application/Service Providers wishing to keep customers informed of their latest promotions and policy changes. Key Benefits
- Low capital and operational costs
- Control campaign times to make the greatest impact on customers
- Keep subscribers updated with latest offers
- Manage load imposed on network by limiting message throughput
- MBM is a mature, fault-tolerant platform with years of reliable service in high traffic, tier one telecommunications networks
- SMPP, MM7, and MM4 interface allows easy integration with Mobile Operator infrastructure (possibly IMS)
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Features
- Supports SMPP, MM7, and MM4 protocols
- Prepare campaigns through HTML interface
- Automatic pick-up of dropped in campaigns
- Configurable campaign run-times
- Configurable campaign message rates
- Configurable via HTML or UNIX command-line interface
- Operational utilities available via HTML or UNIX command-line interface
- Reports presented in HTML and ASCII formats
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